Welcome To My Desk
Each item on this workspace leads to a different part of my story. Explore my portfolio through the sketchbook, view my experience in the resume, or reach out through the phone.
Logo Designs
My Work
Strategy
Brand Identity
Packaging
THE SOCIAL CHAIR
Breaking the norm of a barber shop for a modern audience.
SUMMARY
A purposeful and receptive designer with 6+ years’ experience.
Now booking full time opportunities & freelance. Feel free to email me: joe@limolidesign.com or drop a message: Joe Limoli on Linkedin.
Based in Boston, Ma — Open to remote work
Work History
Senior Graphic Designer
REEKON TOOLS
2022 - PRESENT
Built Amazon A+ Content and Brand Story modules. The refreshed PDPs helped REEKON hit 150k+ a month in Amazon sales alone.
Launched two Kickstarter campaigns with 5,000+ pledges generating $615,000+ in total pre-orders.
Directed on-site photo shoots for upcoming products; assets used in Kickstarter campaigns, websites, and paid-social.
Designed and automated Klaviyo email flows (welcome, cart-recovery, post-purchase, etc.) that have driven $400K+ in attributed revenue.
Redesigned packaging for REEKONs first two products. Then created packaging for the next 10 SKUs, boosting product clarity and visibility.
Created full UI layouts and icons for 3 digital tools with live displays,quick actions, buttons, and menus.
Partnered with electrical and mechanical engineers to launch 8 products in total.
Helped create iconography, wireframes, and visual systems for both of REEKONs construction apps.
Graphic Designer
TAWK MEDIA
2019 - 2022
Led discovery & design sessions regarding designs for apparel, graphics, and accessories for 30+ brands.
Conducted team brainstorming sessions for 3D apparel customization tool development
Created multiple project deliverable types including: Menus, Posters, Signage, Emails, Packaging, and Wayfinding
Standardized the TAWK print/export workflows, and trained 3 designers on the process.
